If there is one thing that I have noticed this past year, it's how fast time has flown by! As I sit and write on Christmas Eve 2013, I am filled with a sense of gratitude for my wonderful clients who have chosen our services to ignite their business strategy. 2014 is full of opportunity, and we will be there to continue to fuel ideas, creativity and growth! My sincere thanks to my virtual team of talented professionals around the world that support the vision and direction of Pivot Point Marketing.
West Vancouver’s annual Pumpkinfest scored big this weekend as the sun shone down on everyone at the West Vancouver Community Centres. It was a true family fun weekend complete with contests and displays and a Saturday night dance featuring the Adam Woodall band! There was music, food, kids’ activities, a scarecrow contest and, of course, a pumpkin patch! On Sunday afternoon the awards were handed out to those who participated. Congratulations goes to everyone who pitched in to make the event a success.
I recently read an article that resonated with me because it strongly connected with the corporate philosophy for Pivot Point Marketing. The article discussed how corporate giving can have a positive impact on your brand and in turn boost sales. By aligning your corporate values with genuine causes that you believe in and want to further, your organization can create a stronger emotional connection with your target audience making your products and services more memorable and meaningful.